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Along the way, musician and author Dave Hunter also provides an in-depth look at the relationship between the Stratocaster® and the award-winning Fender Custom Shop and the role of this instantly recognizable guitar in the music and careers of storied players across genres, including Buddy Holly, Mary Kay, Buddy Guy, Jimi Hendrix, Eric Clapton, Bonnie Raitt, Tom Morello, H.E.R. and so many more. Illustrated throughout with rare archival images and period advertising from Fender archives, Fender Stratocaster® 70 Years is the definitive history and must-have for any guitar enthusiast!!\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Default Title","offer_id":45940664303838,"sku":"9190021007","price":60.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9190021007_fen_mch_frt_2_nr.png?v=1728277354"},{"product_id":"fender-1946-gold-braid-hat","title":"Fender® 1946 Gold Braid Hat","description":"\u003cp\u003eGo old school in this Fender fan favorite 5-panel, gold braid, cream front hat. Featuring a,\"1946 Fender Guitars\" embroidered patch you will be kicking it in true retro fashion. On stage, in the studio or hanging with friends your new Fender hat will be the showstopper! Made from high quality materials this hat will be your go to headwear piece.\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Black\/Cream \/ One size fits most","offer_id":45940664828126,"sku":"9122421201","price":41.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9122421201_fen_app_frt_1_nr.png?v=1740639893"},{"product_id":"fender-baja-blue-t-shirt","title":"Fender® Baja Blue T-Shirt","description":"\u003cp\u003eCelebrate Fender's SoCal roots with this T-Shirt. 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The soft, crushed-acrylic plush interior lining ensures your guitars remain scratch and damage-free.\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Tweed","offer_id":45940665811166,"sku":"0991023500","price":299.99,"currency_code":"USD","in_stock":false},{"title":"Black","offer_id":45940665843934,"sku":"0991023506","price":249.99,"currency_code":"USD","in_stock":false},{"title":"Brown","offer_id":45940665876702,"sku":"0991023522","price":262.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/0991023500_merch_frt_001_nr.png?v=1742191584"},{"product_id":"fender-custom-shop-chevron-logo-barstool-black-chrome","title":"Fender® Custom Shop Chevron Logo Barstool, Black\/Chrome","description":"\u003cp\u003eFor your next jam session or wrestling up to your favorite bar, Fender has the stool for you. The Fender™ Custom Shop chevron logo barstool is just what every guitar player needs. This classic black barstool with our iconic Fender™ Custom Shop chevron logo and chrome legs is the perfect addition to your home, office, studio or party cave. Cheers!! Your new barstool will come in recyclable, frustration free packaging. Fender is actively searching for solutions to become more sustainable.\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Black \/ 24 in","offer_id":45940665909470,"sku":"9192022005","price":125.99,"currency_code":"USD","in_stock":false},{"title":"Black \/ 30 in","offer_id":45940665942238,"sku":"9192022006","price":146.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9192022005_fen_mch_frt_1_nr.png?v=1742018758"},{"product_id":"fender-classic-series-case-stand-5-guitar","title":"Fender® Classic Series Case Stand - 5 Guitar","description":"\u003cp\u003eFender Instrument Case Stands are a great way to display and protect multiple instruments. This case stand looks like a traditional case but easily turns into a stage-worthy guitar stand. Crafted with road-reliable materials, this 3-ply hardshell wooden case boasts a vinyl-wrapped steel carry handle and steel latches. The soft, crushed-acrylic plush interior lining ensures your guitars remain scratch and damage-free.\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Black","offer_id":45940666171614,"sku":"0991015506","price":299.99,"currency_code":"USD","in_stock":false},{"title":"Brown","offer_id":45940666204382,"sku":"0991015522","price":329.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/0991015506_fen_acc_frt_1_nr.png?v=1742364351"},{"product_id":"fender-classic-series-case-stand-7-guitar","title":"Fender® Classic Series Case Stand - 7 Guitar","description":"\u003cp\u003eFender Instrument Case Stands are a great way to display and protect multiple instruments. This case stand looks like a traditional case but easily turns into a stage-worthy guitar stand. Crafted with road-reliable materials, this 3-ply hardshell wooden case boasts a vinyl-wrapped steel carry handle and steel latches. The soft, crushed-acrylic plush interior lining ensures your guitars remain scratch and damage-free.\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Tweed","offer_id":45940666302686,"sku":"0991017500","price":399.99,"currency_code":"USD","in_stock":false},{"title":"Black","offer_id":45940666400990,"sku":"0991017506","price":369.99,"currency_code":"USD","in_stock":false},{"title":"Brown","offer_id":45940666433758,"sku":"0991017522","price":369.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/0991017500_merch_frt_001_nr.png?v=1742191574"},{"product_id":"fender-embossed-black-logo-barstool-black","title":"Fender® Embossed Black Logo Barstool, Black","description":"\u003cp\u003eFor your next jam session or wrestling up to your favorite bar, Fender has the stool for you. The Fender™ embossed black logo barstool is just what every guitar player needs. This classic black barstool with our iconic Fender™ black embossed logo and black legs is the perfect addition to your home, office, studio or party cave. Cheers!! Your new barstool will come in recyclable, frustration free packaging. Fender is actively searching for solutions to become more sustainable.\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Black \/ 24 in","offer_id":45940666269918,"sku":"9192022001","price":125.99,"currency_code":"USD","in_stock":false},{"title":"Black \/ 30 in","offer_id":45940666368222,"sku":"9192022002","price":146.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9192022001_fen_mch_frt_1_nr.png?v=1742018758"},{"product_id":"fender-electric-guitars-hat","title":"Fender® Electric Guitars Hat","description":"\u003cp\u003eFender is indeed renowned for its electric guitars. The company was founded in 1946 by Leo Fender and initially produced amplifiers, but later became famous for its electric guitars, including models like the Telecaster™, Stratocaster™, and Jazzmaster™. These guitars played a significant role in shaping the sound of popular music. Put on a piece of our rich history with your new Fender® Electric Guitar Hat\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Cream \/ One size fits most","offer_id":45940666630366,"sku":"9122421202","price":36.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9122421202_fen_app_frt_1_nr.png?v=1740639897"},{"product_id":"fender-globe-pick-patch-hat","title":"Fender® Globe Pick Patch Hat","description":"\u003cp\u003eFender fans are individuals who have a deep appreciation for Fender instruments and amplifiers. Our fans are passionate about music and appreciate the quality, craftsmanship and iconic designs Fender is known for, headwear is no exception. Our latest Globe Pick Patch Hat is versatile, practical, and stylish, sure to take you from the street to the studio.\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Green Khaki \/ One size fits most","offer_id":45940666728670,"sku":"9122421400","price":36.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9122421400_fen_app_dtl_1_nr.png?v=1741845869"},{"product_id":"fender-guitars-amps-pick-pouch-barstool-black","title":"Fender® Guitars \u0026 Amps Pick Pouch Barstool, Black","description":"\u003cp\u003eFor your next jam session or wrestling up to your favorite bar, Fender has the stool for you. The Fender® Guitars \u0026amp; Amps barstool with sewn on pick pouch is perfect for all of your guitar playing needs. This classic barstool with our iconic vintage artwork and black legs is the perfect additoin to your home, office, studio or party cave. Cheers!! Your new barstool will come in recyclable, frustration free packaging. Fender is actively searching for solutions to become more sustainable.\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Black \/ 24 in","offer_id":45940666761438,"sku":"9192022014","price":125.99,"currency_code":"USD","in_stock":false},{"title":"Black \/ 30 in","offer_id":45940666794206,"sku":"9192022015","price":146.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9192022014_fen_acc_frt_1_nr.png?v=1747081174"},{"product_id":"fender-jack-key-chain","title":"Fender® Jack Key Chain","description":"\u003cp\u003eKeep your keys where you will always find them with this additional Jack Amp Plug keychain. Works with the Jack Rack.\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Black and Silver","offer_id":45940666958046,"sku":"9190150301","price":4.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9190150301_merch_frt_001_nr.png?v=1742191571"},{"product_id":"fender-hipster-dad-hat","title":"Fender® Hipster Dad Hat","description":"\u003cp\u003eCelebrate Fender with this hipster \"Dad\" hat, featuring an our famous \"spaghetti\" logo embroidered on the front panels.\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Gray and Black \/ One size fits most","offer_id":45940666990814,"sku":"9190121000","price":36.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9190121000_merch_frt_001_nr_21156a6d-ac84-4e68-a226-4b5dfa880059.png?v=1742191566"},{"product_id":"fender-since-1951-telecaster-t-shirt","title":"Fender® Since 1951 Telecaster™ T-Shirt","description":"\u003cp\u003eThe 1951 Telecaster™, is an iconic and historically significant electric guitar model produced by Fender. It played a pivotal role in the evolution of electric guitars and became a classic instrument in its own right. Feel like you are part of this era with our, \"Fender® Since 1951 Telecaster™\" tee. Using a a soft spun, heathered cotton blend, your new Fender® Telecaster™ Tee will take you from the street to the studio in retro style. If you have a sense of nostalgia and reverence for the past this is a perfect addition to your wardrobe!\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Military Heather Green \/ S","offer_id":45940668137694,"sku":"9101291397","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Military Heather Green \/ M","offer_id":45940668170462,"sku":"9101291497","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Military Heather Green \/ L","offer_id":45940668203230,"sku":"9101291597","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Military Heather Green \/ XL","offer_id":45940668235998,"sku":"9101291697","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Military Heather Green \/ XXL","offer_id":45940668268766,"sku":"9101291897","price":31.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9101291397_fen_app_frt_1_nr.png?v=1770652077"},{"product_id":"fender-silver-logo-snapback-hat","title":"Fender® Silver Logo Snapback Hat","description":"\u003cp\u003eFeel like a rockstar in our Fender® silver thread logo hat. This comfortable snapback trucker hat with 3-D embroidery will make you feel part of our Fender® family.\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Black \/ One size fits most","offer_id":45940668301534,"sku":"9122421100","price":36.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9122421100_fen_app_frt_1_nr.png?v=1742450846"},{"product_id":"fender-snap-back-pick-holder-hat-black","title":"Fender® Snap Back Pick Holder Hat, Black","description":"\u003cp\u003eA guitar pick storage solution for easy player access.  Fashion and function merge with this convenient Fender™ pick holder cap.  Rock on and play out in Fender style!\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Black \/ One size fits most","offer_id":45940668432606,"sku":"9122421300","price":36.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9122421300_fen_app_dtl_5_nr.png?v=1742191575"},{"product_id":"fender-since-1954-strat-t-shirt","title":"Fender® Since 1954 Strat® T-Shirt","description":"\u003cp\u003eThe Fender Stratocaster has moved the musical landscape for more than 60 years. Commemorate your allegiance to the world's most recognizable guitar with a T-shirt that speaks to that rich legacy. This dark blue tee keeps the Stratocaster's old-school vibe alive with a distressed look and a classic faded \"Fender Stratocaster\" insignia on the front.\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Blue Smoke \/ S","offer_id":45940668498142,"sku":"9101290387","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Blue Smoke \/ M","offer_id":45940668530910,"sku":"9101290487","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Blue Smoke \/ L","offer_id":45940668563678,"sku":"9101290587","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Blue Smoke \/ XL","offer_id":45940668596446,"sku":"9101290687","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Blue Smoke \/ XXL","offer_id":45940668629214,"sku":"9101290887","price":31.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9101290387_fen_mdl_frt_1_nr.png?v=1770652080"},{"product_id":"fender-snap-back-pick-patch-hat-olive","title":"Fender® Snap Back Pick Patch Hat, Olive","description":"\u003cp\u003eTurn heads with the new Fender® pick patch hat. This 5 panel snap® back hat will keep your hair in place and your head happy.\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Olive and Black \/ One size fits most","offer_id":45940668465374,"sku":"9122421200","price":36.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9122421200_fen_app_frt_1_nr.png?v=1742191570"},{"product_id":"fender-spaghetti-logo-t-shirt-black","title":"Fender® Spaghetti Logo T-Shirt - Black","description":"\u003cp\u003eNo shirt is more symbolic of the Fender legacy than our best-selling Fender logo tee. Our recognizable short-sleeve shirt sports the iconic white Fender logo, letting you be a part of our long-standing heritage with true classic comfort in mind.\u003c\/p\u003e\n\u003cp\u003e\u003cimg style=\"width: 100%;\" src=\"https:\/\/www.fmicassets.com\/Damroot\/Original\/10079\/MA_tshirt-size-chart-1.png\" alt=\"\"\u003e\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Black \/ S","offer_id":45940670300382,"sku":"9101000306","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Black \/ M","offer_id":45940670333150,"sku":"9101000406","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Black \/ L","offer_id":45940670365918,"sku":"9101000506","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Black \/ XL","offer_id":45940670398686,"sku":"9101000606","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Black \/ XXL","offer_id":45940670431454,"sku":"9101000806","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Black \/ XXXL","offer_id":45940670464222,"sku":"9101000906","price":31.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9101000306_merch_frt_001_nr.png?v=1770652086"},{"product_id":"fender-spaghetti-logo-t-shirt-dakota-red","title":"Fender® Spaghetti Logo T-Shirt, Dakota Red","description":"\u003cp\u003eStand out in any crowd with our dakota red Fender® Spaghetti Logo T-shirt. Inspired by our iconic dakota red guitars, this 100% soft spun cotton tee is perfect for any occasion. From brunch to band practice, this Fender® tee will have you showing up in style.\u003c\/p\u003e\n\u003cp\u003e\u003cimg style=\"width: 100%;\" src=\"https:\/\/www.fmicassets.com\/Damroot\/Original\/10079\/MA_tshirt-size-chart-1.png\" alt=\"\"\u003e\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Dakota Red \/ S","offer_id":45940670496990,"sku":"9192401306","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Dakota Red \/ M","offer_id":45940670529758,"sku":"9192401406","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Dakota Red \/ L","offer_id":45940670562526,"sku":"9192401506","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Dakota Red \/ XL","offer_id":45940670595294,"sku":"9192401606","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Dakota Red \/ XXL","offer_id":45940670628062,"sku":"9192401806","price":31.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9192401306_fen_app_frt_1_nr.png?v=1742191621"},{"product_id":"fender-spaghetti-logo-t-shirt-butterscotch-blonde","title":"Fender® Spaghetti Logo T-Shirt, Butterscotch Blonde","description":"\u003cp\u003eThis classic logo t-shirt in Fender's® famous guitar color of butterscoth blonde will make you feel part of our iconic heritage. 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A clean white logo on fine jersey is sure to please any player or fan.\u003c\/p\u003e\n\u003cp\u003e\u003cimg style=\"width: 100%;\" src=\"https:\/\/www.fmicassets.com\/Damroot\/Original\/10079\/MA_tshirt-size-chart-1.png\" alt=\"\"\u003e\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Daphne Blue \/ S","offer_id":45940670824670,"sku":"9192222306","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Daphne Blue \/ M","offer_id":45940670857438,"sku":"9192222406","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Daphne Blue \/ L","offer_id":45940670890206,"sku":"9192222506","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Daphne Blue \/ XL","offer_id":45940670922974,"sku":"9192222606","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Daphne Blue \/ XXL","offer_id":45940670988510,"sku":"9192222806","price":31.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9192222406_fen_mdl_frt_1_nr.png?v=1742191606"},{"product_id":"fender-spaghetti-logo-t-shirt-surf-green","title":"Fender® Spaghetti Logo T-Shirt, Surf Green","description":"\u003cp\u003eThis classic logo t-shirt in Fender's® famous guitar color of surf green will make you feel part of our iconic heritage. A clean white logo on this soft heather tee is sure to please any player or fan.\u003c\/p\u003e\n\u003cp\u003e\u003cimg style=\"width: 100%;\" src=\"https:\/\/www.fmicassets.com\/Damroot\/Original\/10079\/MA_tshirt-size-chart-1.png\" alt=\"\"\u003e\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Surf Green \/ S","offer_id":45940670955742,"sku":"9192022306","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Surf Green \/ M","offer_id":45940671054046,"sku":"9192022406","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Surf Green \/ L","offer_id":45940671086814,"sku":"9192022506","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Surf Green \/ XL","offer_id":45940671152350,"sku":"9192022606","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Surf Green \/ XXL","offer_id":45940671217886,"sku":"9192022806","price":31.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9192022406_fen_mdl_frt_1_nr.png?v=1742191616"},{"product_id":"fender-spaghetti-logo-t-shirt-shell-pink","title":"Fender® Spaghetti Logo T-Shirt, Shell Pink","description":"\u003cp\u003eStand out in any crowd with our shell pink Fender® Spaghetti Logo T-shirt. Inspired by our iconic shell pink guitars, this 100% soft spun cotton tee is perfect for any occasion. From brunch to band practice, this Fender® tee will have you showing up in style.\u003c\/p\u003e\n\u003cp\u003e\u003cimg style=\"width: 100%;\" src=\"https:\/\/www.fmicassets.com\/Damroot\/Original\/10079\/MA_tshirt-size-chart-1.png\" alt=\"\"\u003e\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Shell Pink \/ S","offer_id":45940671316190,"sku":"9192400306","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Shell Pink \/ M","offer_id":45940671348958,"sku":"9192400406","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Shell Pink \/ L","offer_id":45940671381726,"sku":"9192400506","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Shell Pink \/ XL","offer_id":45940671414494,"sku":"9192400606","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Shell Pink \/ XXL","offer_id":45940671447262,"sku":"9192400806","price":31.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9192400306_fen_app_frt_1_nr.png?v=1742191616"},{"product_id":"fender-vintage-ad-luggage-tags","title":"Fender® Vintage Ad Luggage Tags","description":"\u003cp\u003eIn early 1960 Fender continued to innovate, this time with its advertising efforts. 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Your luggage will never look cooler coming off the plane, out of the car or boarding the train!\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Scuba Graphic","offer_id":45940673216734,"sku":"9106101002","price":18.99,"currency_code":"USD","in_stock":false},{"title":"Motorcycle Graphic","offer_id":45940673249502,"sku":"9106101003","price":18.99,"currency_code":"USD","in_stock":false},{"title":"Surfer Graphic","offer_id":45940673151198,"sku":"9106101001","price":18.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9106101001_fen_mch_dtl_1_nr.png?v=1741845900"},{"product_id":"fender-1946-guitars-amps-coaster-set","title":"Fender™ 1946 Guitars \u0026 Amps Coaster Set","description":"\u003cp\u003eFender's ventures in 1946 set the stage for the company's future success, establishing a legacy of innovation, quality, and influence in the world of electric guitars and amplifiers. The guitars and amplifiers crafted in those early years epitomized ingenuity, setting new standards for tone, reliability, and playability Fender's beautiful leather 1946 guitars and amps 4-piece coaster set is the perfect complement for your home or office. Your drinks have never looked more enticing under one of these coasters.\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Multi","offer_id":45940675182814,"sku":"9106110000","price":20.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9106110000_fen_mch_frt_1_nr.png?v=1742971920"},{"product_id":"fender-blackout-flask","title":"Fender™ Blackout Flask","description":"\u003cp\u003eOur Fender™ flask is crafted with sleek sophistication. Fender's black embossed flask is the epitome of cool style. Made from high-quality stainless steel, and wrapped in black vegan leather you will add a touch of timeless elegance to your bar. The deep black color with embossed Fender logo is the perfect vessel for all your favorite libations!\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Black","offer_id":45940675346654,"sku":"9170000087","price":20.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9170000087_fen_mch_frt_1_nr.png?v=1728277372"},{"product_id":"fender-coffee-mug","title":"Fender™ Coffee Mug","description":"\u003cp\u003eLooking forward to that morning cup of coffee, Fender® has the perfect solution. This beautiful black enamel cup with stylish silver handle is just what you need for all of your beverages. Perfect holiday gift for someone else or maybe a little something for yourself!\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Black","offer_id":45940675379422,"sku":"9170000002","price":25.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9170000002_fen_mch_frt_1_nr.png?v=1742191605"},{"product_id":"fender-jack-rack","title":"Fender™ Jack Rack","description":"\u003cp\u003eHang your keys like a rockstar with the Fender™ Jack Rack! 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Perfect for any Fender fan to get their chops together.\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Natural","offer_id":45940676133086,"sku":"0094034000","price":33.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/0094034000_merch_frt_001_nr.png?v=1742191617"},{"product_id":"fender-telecaster-cutting-board","title":"Fender™ Telecaster™ Cutting Board","description":"\u003cp\u003eComplete your kitchen collection with this cutting board, inspired by Fender's timeless guitar designs. Each one is crafted from 100% bamboo, sporting natural knots and color variations for unique aesthetic appeal. Perfect for any Fender fan to get their chops together.\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Natural","offer_id":45940676395230,"sku":"0094033000","price":33.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/0094033000_merch_frt_001_nr.png?v=1742191618"},{"product_id":"fender-vintage-ads-4-pk-coaster-set","title":"Fender™ Vintage Ads 4-Pk Coaster Set","description":"\u003cp\u003eIn early 1960 Fender continued to innovate, this time with its advertising efforts. The hugely popular, \"You Won't Part With Yours Either\" campaign featured musicians with their guitars in the unlikeliest of situations including motorbiking , sky-diving and of course surfing. Be a part of our iconic history with these vintage black \u0026amp; white photographed, 4-Piece leather coaster sets. Each coaster depicts a different photo from the campaign. Your drinks will never look better now!!\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Black and White","offer_id":45940676427998,"sku":"9106107000","price":20.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9106107000_fen_mch_dtl_5_nr.png?v=1741845895"},{"product_id":"guitar-display-cases","title":"Guitar Display Cases","description":"\u003cp\u003eDisplay your cherished instrument in style with this wall display case. Crafted with the same road-reliable materials as our Classic Series cases, this 3-ply hardshell wood display case boasts a plexiglass viewing pane to show off your guitar. 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Wear your new tee with pride, knowing you're carrying a piece of musical history wherever you go!!\u003c\/p\u003e\n\u003cp\u003e\u003cimg style=\"width: 100%;\" src=\"https:\/\/www.fmicassets.com\/Damroot\/Original\/10079\/MA_tshirt-size-chart-1.png\" alt=\"\"\u003e\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Olive \/ S","offer_id":45940711817438,"sku":"9101293397","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Olive \/ M","offer_id":45940711850206,"sku":"9101293497","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Olive \/ L","offer_id":45940711882974,"sku":"9101293597","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Olive \/ XL","offer_id":45940711915742,"sku":"9101293697","price":31.99,"currency_code":"USD","in_stock":false},{"title":"Olive \/ XXL","offer_id":45940711948510,"sku":"9101293897","price":31.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9101293397_fen_app_frt_1_nr.png?v=1728277476"},{"product_id":"vintage-ad-tee-motorcycle-rider","title":"Vintage Ad Tee, Motorcycle Rider","description":"\u003cp\u003eLaunched in 1960 Fender's, \"You won't part with yours either\" campaign was aimed at guitar players who cherish their Fender guitars, and the deep emotional connection that musicians often develop with their instruments. Be a part of our history while wearing your vintage black t-shirt with motorcycle rider graphic from this iconic vintage ad. Now you are ready to Hit the Open Road!!\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Graphite \/ S","offer_id":45940716634334,"sku":"9194132306","price":36.99,"currency_code":"USD","in_stock":false},{"title":"Graphite \/ M","offer_id":45940716667102,"sku":"9194132406","price":36.99,"currency_code":"USD","in_stock":false},{"title":"Graphite \/ L","offer_id":45940716699870,"sku":"9194132506","price":36.99,"currency_code":"USD","in_stock":false},{"title":"Graphite \/ XL","offer_id":45940716732638,"sku":"9194132606","price":36.99,"currency_code":"USD","in_stock":false},{"title":"Graphite \/ XXL","offer_id":45940716765406,"sku":"9194132806","price":36.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9194132406_fen_app_frt_1_nr.png?v=1743094668"},{"product_id":"vintage-ad-surfer-t-shirt-ocean","title":"Vintage Ad, Surfer T-Shirt, Ocean","description":"\u003cp\u003eLaunched in 1960 Fender's, \"You won't part with yours either\" campaign was aimed at guitar players who cherish their Fender guitars, and the deep emotional connection that musicians often develop with their instruments. 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